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Description
In many ways, working alone and together, people often take action for the benefit of other people, their communities, and for society at large. For example, as individuals, they serve as volunteers and give to charities; and, as members of groups and organizations, they work to address the problems of society. These phenomena of social action are intriguing, for they typically occur in the absence of any formal requirements and often involve considerable personal cost and sacrifice. Why, then, do people engage in social action? And, what are the consequences of social action for individuals, groups, and society? To address such questions, Dr. Snyder integrated the perspectives of personality and social psychology in studies of diverse forms of social action. The findings of these studies, conducted in naturalistic settings and in psychological laboratories, have revealed the personal and social motivations that dispose people to become involved in social action and the features of communities that make them most conducive to social action. As well, these findings speak to theoretical considerations of the nature of individual and collective behavior and practical concerns with the role of social action in society.
Social action Personality Social psychology Collective behavior
Source
Original video: Digital video cassette; 60 minute DVM; recorded colloquium presentation entitled " Individuals, Groups, and Society: The Psychology of Social Action," September 27, 2007
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