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Image / Ricohflex Model III, c. 1950

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Title
Ricohflex Model III, c. 1950
Creator
Ricoh (Tokyo, Japan)
Date Created and/or Issued
1950-1955
Contributing Institution
History San Jose Research Library
Collection
History San Jose Online Catalog
Rights Information
Please contact the contributing institution for more information regarding the copyright status of this object.
Description
Twin lens reflex camera, takes 120 film, producing 6" x 6" square images. According to its corporate history, "Ricoh was the first company in Japan to introduce a belt-conveyor system for manufacturing cameras, achieving a production capacity of 10,000 units/month---more than ten times the capacity of the then standard level of less than 1,000 units/month from the conventional handicraft industry. Successfully adopting this method of camera mass production, Ricoh offered the Ricohflex Model III at an affordable price, which was remarkably low for an iconic luxury item in those days. This model became highly popular among Japanese consumers, reportedly representing more than 50% of total national camera production during its sales peak." A: Ricoh Anstigmatic 1:35 1=80 mm No. 37396C and No. 21386. Viewfinder at top of camera. B: Leather case C: Filter case attached to strap D: Filter E: Fitting
Type
Image
Identifier
E37F942D-FC3F-4019-963B-793358094411
1994-96-4a-e
Subject
Cameras
Nineteen fifties (LCSH)
Assembly-line methods
Japanese

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