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Rich Cohen interview
Cohen, Rich
Martinson, Connie
Publication Information
The Drucker Institute
Contributing Institution
Claremont Colleges Library
Connie Martinson Talks Books
Rights Information
All rights are retained by The Drucker Institute. For permission to use this item, contact The Drucker Institute,
Rich Cohen discusses his book, “Sweet and Low.” He begins by sharing that the book tells the story of his family and how they developed the product Sweet and Low. He explains that his grandfather first placed sugar in packets and later invented the sugar substitute Sweet and Low. Cohen then explains that he wanted to retell the story of his family because he was disinherited and feels that the story is all he has. He goes on to share the story of how he and his immediate family were disinherited upon his grandmother’s death. He shares his research and writing process and how his family reacted to his decision to write the book. Later in the interview he discusses a lawsuit brought against the company and donation scandals that ensued.
moving image
Eisenstadt family
Eisenstadt, Benjamin - Family
Cohen family
Cohen, Rich - Family
Cumberland Packing Corporation
Sweet ’N Low (Trademark)
Businessmen - United States - Biography
Brooklyn (New York, N.Y.) - Biography
Time Period
Twentieth century
Brooklyn (New York, N.Y.)
Betacam tape: Excerpt of show with Martinson interviewing Rich Cohen before the break and Eyal Press after the break.
Connie Martinson Talks Books -

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