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Shows three costumed Italian Swiss Colony employees (actually actors in a series of television commercials, including "Little Old Winemaker--Me! actor Ludwig Stossel) in the tasting room. The "Little Old Winemaker" is receiving a kiss. Caption on verso: That 'Little Old Winemaker--Me!' symbolizes the finest traditions of wine making which are carefully followed by the Italian Swiss Colony at Asti in the heart of one of California's finest winegrowing districts. Visitors to the winery are shown each step of the wine making process as they tour the extensive cellars set among hundreds of acres of choice vineyards. The winery and tasting room are open daily." [Postcard no.] 1971.