Doheny Memorial Library, Los Angeles, CA 90089-0189 Public Domain. Release under the CC BY Attribution license--http://creativecommons.org/licenses/by/3.0/--Credit both “University of Southern California. Libraries” and “California Historical Society” as the source. Digitally reproduced by the USC Digital Library; From the California Historical Society Collection at the University of Southern California Send requests to address or e-mail given USC Libraries Special Collections specol@usc.edu
Description
Photograph of a view of Broadway looking north from Tenth Street, Los Angeles, November 21, 1931. High rise and skyscraper buildings line the busy street to either side, displaying advertisements on their sides. Streetcars as well as automobiles make their way through the city below. In the middle, at left the large gothic tower of the United Artists/Texaco building can be seen behind another building. A large cumulus cloud rolls in from the right, over the tops of the mountains visible in the distance. Legible signs include: "Standard Oil Products", "Help the Unemployed! Attend Gala Midnite Shows / Wed. Nov. 25th / Hospice and the President's Committee for Unemployment Relief", "California vs. Florida! U.C.L.A. vs. University of Florida / Thanksgiving, Nov. 26th, L.A. Coliseum", "Wallace Beery and Jackie Cooper in CHAMP / [...] Twice Daily NOW Grauman Chinese / Hail the Return of the Super Show! / Night Stage Show", "Ground Lease 99 Years / Phone Owner 593-201", "United Artists Theatre Auto Park", "Coca-Cola", "Nine-Three-Nine So. Broadway Los Angeles / Room 800 Va-2542 / building being modernized for occupancy of large business organizations / For Lease inquire office of building", "The May Co.", "Majestic Theatre", "Eddie Borden / Al Herman", "Gude's", "Loew's State", "Kress", "Paramount", "The Broadway", "Boos Bros.", "Southern California Music Co.", "Platt Music Co.", "Orpheum", "Rialto", "Free Turkeys", "L.L. Burns Building 910 Broadway", "Western Costume Co., Ltd.", "Radio Supply Co.", "System Auto [Wor]ks Inc.", "Southern California Gas Company / Dependable Service", "Radio Corner", "Hotel Apex", "Radio Manufacturer's Supply Co.", "SNHOMG", "Eastside / The Perfect Brew", "[Martin]dale's Buffet / Cigars Hot Lunches Sandwiches and Magazines", "Wholesale Chemicals Glassware and Reagents", "Print Cards", "W.P. Fuller & Co. / Manufacturers / "Paints for Every Purpose" / Varnishes Brushes Glass / 1001 So. Main Street / Fuller since 49", "[...] O. Smith / The Sign Man", "Tenth and Broadway Auto Service / Repairs on Weekly Payment Plan / Bill Grant / Complete Brake Service Ignition Battery Valves / Ford", "Rives Strong Building / Absolutely Fireproof / Safe Deposit Values", "Enjoy Warehouse Savings and Good Furniture / Peck & Hills / After 25 Years of Wholesale Leadership", "Quaker Oats / The World's Quickest Hot Breakfast", "California [...] 21 [...] 'Karamazov' [...]", and "Acme [...]".
Type
image
Format
1 photograph : transparency, b&w 21 x 26 cm. transparencies photographs
Hotel Apex United Artists Theater Los Angeles--Streets--Broadway--9th to Olympic Stores, Retail Theaters Hotels, taverns, etc Cities
Time Period
1931-11-01
Place
-118.2584,34.04049 -118.25648,34.04066 -118.24721,34.05084 -118.25674,34.0409 California Downtown Los Angeles Los Angeles South Broadway & West 10th Street USA
Source
1-2-139 [Microfiche number] 7622 [Accession number] CHS-7622 [Call number] California Historical Society [Contributing entity] isla id: S-76 [Identifying number]
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