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Moving Image / Interview with A.G. Lafley

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Title
Interview with A.G. Lafley
Creator
Lafley, A.G
Date Created and/or Issued
2002-09-11
Publication Information
The Drucker Institute
Contributing Institution
Claremont Colleges Library
Collection
Drucker Archives
Rights Information
All rights are retained by The Drucker Institute. For permission to use this item, contact The Drucker Institute, https://www.drucker.institute/about/drucker-archives/
Description
A.G. Lafley, CEO of Proctor and Gamble, is interviewed regarding his relationship with Peter Drucker. He begins the interview by comparing Peter Drucker to Babe Ruth because of Drucker’s longevity, high standards, and sustained excellence. Lafley tells how he was introduced to Drucker’s teachings through his father who went to business school through the G.I. Bill and later worked at GE and Chase Manhattan Bank. When Lafley became interested in business his father recommended that he read what he refers to as, “The Drucker Classics.” Lafley goes on to describe conversations he has had with Drucker about the importance of Knowledge workers, the demographics of the work force, and what he calls “a networked organization” as well as the influence that such conversations have had on how he practices management. Lafley also explains how Drucker’s advice, that “you have to play from your strengths,” has influenced Proctor and Gamble to focus on their brands and their consumers, which they see as their strengths. He ends the interview by describing ways in which he sees Drucker as a twentieth century Renaissance man.
Type
moving image
Format
video/f4v
mp4
H264; quicktime
Identifier
dac00907
http://ccdl.claremont.edu/cdm/ref/collection/dac/id/2211
Language
English
Subject
Drucker, Peter F. (Peter Ferdinand), 1909-2005
Interviews
Procter & Gamble Company
Ruth, Babe, 1895-1948
General Electric Company
Chase Manhattan Bank
Knowledge workers
Consumers
Brand name products
Lafley, A. G. (Alan G.)
Demographics
Renaissance man
Source
Original videotape: Excerpt from 30 minute VHS Tape; Tape 60: Peter F. Drucker Biography 09/11/02
Relation
Drucker Archives - https://ccdl.claremont.edu/digital/collection/dac

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