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Image / Haig and Haig billboard and Currie's Ice Cream on Beverly Boulevard

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Title
Haig and Haig billboard and Currie's Ice Cream on Beverly Boulevard
Alternative Title
Los Angeles Photographers Photo Collection;
Creator
Schultheis, Herman
Contributor
Made accessible through a grant from the John Randolph Haynes and Dora Haynes Foundation
Date Created and/or Issued
Circa 1938
Contributing Institution
Los Angeles Public Library
Collection
Los Angeles Public Library Photo Collection
Rights Information
Images available for reproduction and use. Please see the Ordering & Use page at http://tessa.lapl.org/OrderingUse.html for additional information.
Description
Title supplied by cataloger.; Herman J. Schultheis was born in Aachen, Germany in 1900, and immigrated to the United States in the mid-1920s after obtaining a Ph.D. in mechanical and electrical engineering. He married Ethel Wisloh in 1936, and the pair moved to Los Angeles the following year. He worked in the film industry from the late 1930s to the mid-1940s, most notably on the animated features Fantasia and Pinocchio. His detailed notebook, documenting the special effects for Fantasia, is the subject of a 14-minute short-subject included on the film's DVD. In 1949, he started employment with Librascope as a patent engineer. Schultheis was an avid amateur photographer who traveled the world with his cameras. It was on one of these photographic exhibitions in 1955 that he disappeared in the jungles of Guatemala. His remains were discovered 18 months later. The digitized portion of this collection represents the images Schultheis took of Los Angeles and its surrounding communities after he relocated to the area in 1937.
Outdoor Advertisers Ltd., a Los Feliz sign company, is responsible for this Haig & Haig scotch billboard. Next door giant ice cream cones and a malt grace the roof of this Currie's located at 3701 Beverly Boulevard.
Type
Image
Format
1 photographic print :b&w ;11 x 15 cm.
Photographic prints
Identifier
00100733
Herman J Schultheis Collection; Los Angeles Photographers Collection;
N-010-167 8x10
CARL0005111877
http://173.196.26.125/cdm/ref/collection/photos/id/39625
Subject
Currie's Ice Cream (Firm)
Ice cream parlors--California--Los Angeles
Soda fountains--California--Los Angeles
Stores & shops--California--Los Angeles
Signs and signboards--California--Los Angeles
Billboards--California--Los Angeles
Advertising--Alcoholic beverages--California--Los Angeles
Lampposts--California--Los Angeles
Streets--California--Los Angeles
Lost architecture--California--Los Angeles
Beverly Boulevard (Los Angeles, Calif.)
Schultheis Collection photographs
Outdoor Advertisers Ltd. (Los Angeles, Calif.)

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