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Image / Northwest corner of Wilshire and Rodeo in Beverly Hills

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Title
Northwest corner of Wilshire and Rodeo in Beverly Hills
Alternative Title
Los Angeles Photographers Photo Collection;
Creator
Schultheis, Herman
Contributor
Made accessible through a grant from the John Randolph Haynes and Dora Haynes Foundation
Date Created and/or Issued
Circa 1937
Contributing Institution
Los Angeles Public Library
Collection
Los Angeles Public Library Photo Collection
Rights Information
Images available for reproduction and use. Please see the Ordering & Use page at http://tessa.lapl.org/OrderingUse.html for additional information.
Description
Title supplied by cataloger.; Herman J. Schultheis was born in Aachen, Germany in 1900, and immigrated to the United States in the mid-1920s after obtaining a Ph.D. in mechanical and electrical engineering. He married Ethel Wisloh in 1936, and the pair moved to Los Angeles the following year. He worked in the film industry from the late 1930s to the mid-1940s, most notably on the animated features Fantasia and Pinocchio. His detailed notebook, documenting the special effects for Fantasia, is the subject of a 14-minute short-subject included on the film's DVD. In 1949, he started employment with Librascope as a patent engineer. Schultheis was an avid amateur photographer who traveled the world with his cameras. It was on one of these photographic exhibitions in 1955 that he disappeared in the jungles of Guatemala. His remains were discovered 18 months later. The digitized portion of this collection represents the images Schultheis took of Los Angeles and its surrounding communities after he relocated to the area in 1937.
This view of the northwest corner of Wilshire Boulevard and Rodeo Drive in Beverly Hills includes the Petite Shop whose "beautiful clothes" for "miss" or "matron" are on clearance. Next door is the Streamline Moderne style Gordon's Liquors located at 9565 Wilshire Boulevard. Past Gordons the blade sign to a restaurant is seen, and finally a realtor's sign. The look of this block has changed dramatically but the structure remains.
Type
image
Format
1 photographic print :b&w ;11 x 15 cm.
Photographic prints
Identifier
00098569
Herman J Schultheis Collection; Los Angeles Photographers Collection;
N-008-009 8x10
CARL0005089991
http://173.196.26.125/cdm/ref/collection/photos/id/38026
Subject
Petite Shop (Beverly Hills, Calif.)
Gordon's Liquors (Los Angeles, Calif.)
Liquor stores--California--Beverly Hills
Restaurants--California--Beverly Hills
Stores & shops--California--Beverly Hills
Clothing stores--California--Beverly Hills
Art deco (Architecture)--California--Beverly Hills
Women's clothing--California--Beverly Hills
Neon signs--California--Beverly Hills
Lampposts--California--Beverly Hills
Streets--California--Beverly Hills
Wilshire Boulevard (Los Angeles, Calif.)
Rodeo Drive (Beverly Hills, Calif.)
Beverly Hills (Calif.)
Schultheis Collection photographs

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