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1 image. New Goodyear tire, 26 March 1952. Dent W. Sanford (Vice President of Goodyear Tire Company). Supplementary material reads: "A tire designed to give as much as 42 percent more non-skid mileage than the standard tire of today and a new safety tube giving complete protection against both punctures and blowouts -- thanks to advanced research on synthetic materials -- were announced today by Dent W. Sanford, vice president of the Goodyear Tire & Rubber Company of California. Above, Sanford demonstrates the puncture-sealant qualities of the Lifeguard tube. Tube and tire have just arrived at the Goodyear Los Angeles plant. From: Burns W. Lee Associates. 635 So. Kenmore Avenue. Los Angeles 5, California. DUnkirk 7-3265. For release: Thursday, 03-27".
1 photograph : negative, b&w 10 x 13 cm. negatives (photographic) photographs