This project was supported in whole or in part by the U.S. Institute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian Made accessible through a grant from the John Randolph Haynes and Dora Haynes Foundation and Photo Friends
Photograph was edited for publication purposes In 1948, newspaper columnist Steve Ellingson had an idea. Watching his wife sew one day, he wondered if the concept of sewing patterns could be adapted to woodworking. Why not make full-size, traceable patterns for complex or curved project parts which could take some of the difficulty out of project building? So he drafted the first project and launched U-Bild Woodworking Plans. Ellingson enlisted television stars and other celebrities to help sell his product. Today, more than 60 years later, U-Bild is still selling essentially the same product Ellingson first developed. Photograph caption reads "Pretty CBS actress Doris Drew pours afternoon tea for her son and playmate who are seated at child's dining set made with Seve (sic) Ellingson's do-it-yourself pattern No. 113, available by sending 50 cents in coin to Valley Times, Van Nuys, California."
Type
image
Format
1 photographic print :b&w ;21 x 26 cm. Photographic prints
Drew, Doris U-Bild Inc Women--California--San Fernando Valley Boys--California--San Fernando Valley Mothers and sons--California--San Fernando Valley Actresses--United States Singers--United States Mail-order business--California--San Fernando Valley Business enterprises--California--San Fernando Valley Woodwork--California--San Fernando Valley Tables--California--San Fernando Valley San Fernando Valley (Calif.) Valley Times Collection photographs
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