University of California, Merced. Physical Planning, Design and Construction, 5200 North Lake Road, Merced, CA, 95343, USA, (http://ppdc.ucmerced.edu/)
Copyrighted by University of California Merced, Physical Planning Design and Construction Archives. Transmission or reproduction of materials protected by copyright beyond that allowed by fair use requires the written permission of the copyright owners. Works not in the public domain cannot be commercially exploited without permission of the copyright owner. Responsibility for any use rests exclusively with the user. For permissions to publish contact the University of California Merced, Physical Planning Design and Construction Archives.
Description
This hand painted rendering depicts Main Street 2.0, a linear mixed use, north-south corridor connecting the founding core of the campus to the future University Community. It was part of an eight piece set developed to capture the design and planning intentions embodied in UC Merced’s 2009 Long Range Development Plan. In contrast to the mostly aerial depictions in the related pieces, this rendering focuses in on the urban design of the campus. In public presentations and displays, the “Main Street 2.0” image typically generated the most positive reaction – likely because students could actually imagine themselves in this vibrant, urban space. The view looks south and depicts residential housing, distinguished by the building with operable windows, next to academic buildings with ground floor retail. The street is one of two critical Main Street spines in 2009 Long Range Development Plan that embody the notion that a well designed pedestrian-oriented circulation network would contribute to campus life and the educational experience by increasing the potential for social interaction and face-to-face contact. The Main Streets combined with planned circulation network take steps towards building a culture of walking by providing wide, shaded, attractive sidewalks along a logical urban grid. The walking time from within the center of the academic core to surrounding neighborhoods was designed to be interesting and engaging.
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