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Title
The Jewel / In God We Trust: junk car covered in gold leaf in luxury car dealer showroom
Creator
Louro, João (Portuguese architect, contemporary)
Contributor
InSite_05
Date Created and/or Issued
2005
Contributing Institution
UC San Diego, Special Collections and Archives
Collection
inSite Archive: Selections
Rights Information
Unknown
Constraint(s) on Use: This work may be protected by the U.S. Copyright Law (Title 17, U.S.C.). Use of this work beyond that allowed by "fair use" requires the written permission of the copyright holders(s). Responsibility for obtaining permissions and any use and distribution of this work rests exclusively with the user and not the UC San Diego Libraries. Inquiries can be made to the UC San Diego Libraries department having custody of the work.
Use: This work is available from the UC San Diego Library. This digital copy of the work is intended to support research, teaching, and private study.
Description
Sculpture and Installations
João Louro's project "The Jewel / In God We Trust" traces the inverted trajectory of the recycling dynamic that characterizes the border zone. His project begins with the selection of a European car recovered from a junkyard in Tijuana and transformed into a "jewel" through the addition of a skin of gold leaf. Once this trash object is transformed into a opulent gold sculpture it will be exhibited and auctioned in San Diego. Proceeds from the sale will be given to an elementary school in Tijuana and used to support visual art workshops for children, where students will be encouraged to add further layers of imagery to the paper money. --inSite_05
Special Collections & Archives, UC San Diego, La Jolla, 92093-0175 (https://lib.ucsd.edu/sca)
This image was extracted from a DVD-R from the InSite Archive (MSS 707, Box 189, DVD 01)
[Title, Date]. InSite Archive. MSS 707. Special Collections & Archives, UC San Diego.
La Jolla, San Diego (Calif.)
Type
image
Format
Automobiles; gold leaf
Form/Genre
installations (visual works)
sculpture (visual work)
Language
No linguistic content
Subject
Parody
Consumers
Ruins
Automobile showrooms
Wealth
Receptions
Poverty
Humor
Performance art
Automobiles
Border art
Recycling
Junkyards
Junk sculpture
Installations (visual works)
Sculpture (visual work)
Mexican-American border region
InSite_05
Place
Mexican-American border region

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