US UCLA Library Special Collections, A1713 Charles E. Young Research Library, Box 951575, Los Angeles, CA 90095-1575. Email: spec-coll@library.ucla.edu. Phone: (310) 825-4988
Description
1927 was the first year the Rose Parade had a theme, "Songs in Flowers," with each float typifying a song. The float sponsored by the Beverly Hills Chamber of Commerce represents a hill with cottages suspended above the world, which was revolving. It was the winner of the Grand Sweepstakes. Photograph appears in "PASADENA'S 38th ANNUAL ROSE TOURNAMENT," Los Angeles Times, 02 Jan. 1927: 27. Text from negative sleeve: Tournament of Roses. Text from newspaper caption: Beverly Hills Chamber of Commerce, Winner of Grand Sweepstakes. Madge Bellamy is the lady.
Type
image
Format
b&w glass negative
Identifier
uclamss_1429_b3732_G4980 ark:/21198/z1dz62bv
Language
No linguistic content
Subject
Parades & processions--California--Pasadena Actresses--American--California--Pasadena Chambers of commerce--California--Beverly Hills Floats (Parades)--California--Pasadena Tournament of Roses Doris Deane
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