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Image / Pianist Liberace, hoisted by crane above Sahara Hotel billboard on the Sunset …

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Title
Pianist Liberace, hoisted by crane above Sahara Hotel billboard on the Sunset Strip in Los Angeles, Calif., 1966
Date Created and/or Issued
June 23, 1966
1966-06-23
Publication Information
Los Angeles Times
Contributing Institution
UCLA, Library Special Collections, Charles E. Young Research Library
Collection
Los Angeles Times Photographic Archives
Rights Information
US
UCLA Library Special Collections, A1713 Charles E. Young Research Library, Box 951575, Los Angeles, CA 90095-1575. Email: spec-coll@library.ucla.edu. Phone: (310) 825-4988
Description
LIGHT TOUCH-Pianist Liberace uses a Tiki torch to symbolically light a 4-foot-high replica of his trademark candelabra, held by the rotating female statue atop the Sahara Hotel billboard on the Sunset Strip. Liberace was hoisted 60 feet for the stunt, designed to publicize his new two-year, $500,000 contract with the Las Vegas hotel. [sic]
Type
image
Format
b&w negative
Identifier
uclalat_1429_b576_233012
ark:/21198/zz0002v8k1
Language
No linguistic content
Subject
Billboards--California--Los Angeles County
Pianists--California--Los Angeles
Showgirls--California--Los Angeles County
Arts
Entertainment
People
Entertainers--United States
Liberace, 1919-1987
Source
Los Angeles Times Photographic Collection
OpenUCLA Collections

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