US UCLA Library Special Collections, A1713 Charles E. Young Research Library, Box 951575, Los Angeles, CA 90095-1575. Email: spec-coll@library.ucla.edu. Phone: (310) 825-4988
Description
Access to this collection is generously supported by Arcadia funds. The theme for the 1939 Rose Parade was "Golden Memories." Photograph appears with the article, "Rose Parade Awes 1,250,000," Los Angeles Times, 03 Jan 1939: 1, 13. Dressed in a matching white outfit, Shirley Temple waves with a smile on her face, sitting on a large mound of flowers. The Tournament of the Roses, the Crown City's New Year's gift since 1888, was reportedly successful with an estimated crowd of attendance of over a million. Grand marshal Shirley Temple rode atop a float of gardenias and blew kisses to the crowd. Text from newspaper caption: Grand marshal of the tournament, Shirley Temple, made a spot of ermine white in a bed of roses on her float. Text from negative sleeve: 15283 Rose Parade 1939 3
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