This project was supported in whole or in part by the U.S. Institute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian Made accessible through a grant from the John Randolph Haynes and Dora Haynes Foundation and Photo Friends
Photograph was edited for publication purposes; Title supplied by cataloger. Roy Schultz, Elsie Schultz, and Ivor Boden are little people who use their stature as a way to get unique jobs in the field of entertainment. Roy Schultz and Elsie Schultz are husband and wife. Photograph dated August 5, 1954 shows Roy Schultz, Elsie Schultz, and Ivor Boden in costume as the three Sugar Crisp cereal bears (Dandy, Handy, and Candy). The trio travels around the San Fernando Valley as the Sugar Crisp bears to promote the cereal to consumers in the area.
Type
image
Format
1 photographic print :b&w ;21 x 26 cm. Photographic prints
General Foods Corporation Fictitious characters--California--San Fernando Valley Bears--California--San Fernando Valley--Fiction Costumes Men--California--San Fernando Valley Women--California--San Fernando Valley Automobiles--California--San Fernando Valley Antique and classic cars--California--San Fernando Valley Commercial buildings--California--San Fernando Valley Streets--California--San Fernando Valley San Fernando Valley (Calif.) Valley Times Collection photographs
If you're wondering about permissions and what you can do with this item, a good starting point is the "rights information" on this page. See our terms of use for more tips.
Share your story
Has Calisphere helped you advance your research, complete a project, or find something meaningful? We'd love to hear about it; please send us a message.