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Michael Landis begins the audiotape identifying himself as the producer of the New Realities audio series, and goes on to introduce Peter F. Drucker’s views on audiocassettes as a tool for instruction. Drucker begins by discussing three questions in mind, namely, how he could make the tapes mean something—how could the tapes be made to work actively rather than passively; how could they be used most effectively; and, if one starts listening to them, what they can expect to hear. The pursuit of effectiveness--both for one’s self and others--is a goal of people across industries, he notes, and one must begin with one’s self. What does it mean for relationships? In old organizations, Drucker notes, one did what they were told. In new organizations, it is up to the person to tell the organization what to do. Most young people today cannot rely on a lifetime with one organization--most workers will change organizations or even fields several times in one life. Above all, any kind of executive does their work through relationships with people. Therefore, one must learn how to relate themselves to people with totally different backgrounds and experiences. There are two ways to make the tapes most effective—taking notes and stopping the tapes to reflect and record after listening to one side, and putting a deadline on when to implement the teaching. Listeners should be action-focused. If action/implementation is postponed for more than a week, it will not get done. The audiotapes, furthermore, should be used as one’s own private tutor when alone. Finally, Drucker concludes that it is very difficult to perform a training session in which a two-way relationship is operating. The most important thing to remember in training is that it is not mechanical.
Drucker, Peter F. (Peter Ferdinand), 1909-2005 New York University Landis, Michael Audiocassettes Active learning Effectiveness Professional development Professional relationships Deadlines Implementation Tutors and tutoring Training Passive learning Notetaking
Original recording, January 27, 1990; Drucker Archives; Box 68