UC Santa Barbara, Architecture and Design Collection, Art, Design and Architecture Museum > Smith and Williams: California City > California City: Advertising Brochure

Image / California City: Advertising Brochure

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Title
California City: Advertising Brochure
Creator
Smith and Williams, architects
Date Created and/or Issued
1965
Publication Information
Architecture and Design Collection. Art, Design & Architecture Museum; University of California, Santa Barbara
Contributing Institution
UC Santa Barbara, Architecture and Design Collection, Art, Design and Architecture Museum
Collection
Smith and Williams: California City
Rights Information
Transmission or reproduction of materials protected by copyright beyond that allowed by fair use requires the written permission of the copyright owners. Copyright restrictions also apply to digital representations of the original materials. Works not in the public domain cannot be commercially exploited without permission of the copyright owner. Responsibility for any use rests exclusively with the user. University of California Regents.
Description
Despite all of the city planning and marketing of California City, the population did not increase at the rates hoped for by the investors. The marketing of California City was aimed at people in the greater Los Angeles area who wanted to escape the smog and congestion of the urban city and live in a completely planned and organized city. With gold, silver, and borax mines, as well as a military base, jobs were available. The advertising brochure shows how narrow the marketing focus was on a specific type of homebuyer.
Type
image
Format
image/jpeg
Identifier
adc_175_ff402
http://www.adc-exhibits.museum.ucsb.edu/items/show/194
Language
English
Subject
Southern California Architecture California Modern Architecture Urban Planning
Place
California City, Calif.
Kern County, Calif.
Source
Smith & Williams records, Architecture and Design Collection. Art, Design & Architecture Museum; University of California, Santa Barbara.
Relation
Flat File 402

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