Doheny Memorial Library, Los Angeles, CA 90089-0189 Public Domain. Release under the CC BY Attribution license--http://creativecommons.org/licenses/by/3.0/--Credit both “University of Southern California. Libraries” and “California Historical Society” as the source. Digitally reproduced by the USC Digital Library; From the California Historical Society Collection at the University of Southern California Send requests to address or e-mail given USC Libraries Special Collections specol@usc.edu
Description
Photograph of "The Miracle Mile" of Wilshire Boulevard looking east from Fairfax Avenue, Los Angeles, ca.1929. Automobiles park and drive along Wilshire which is lined by decorative trees and empty lots to the right and oil siphons with a few small commercial shop fronts to the left. Billboards and signs read "Wilshire Blvd. Frontage / High Class Income Property in this Vicinity / Hugh Evans & Co. Inc.", "Café La Boheme / Dining & Dancing", "Yellow Cab Station", "Beverly Blvd. Frontage / Third St. Frontage", "Hugh Evans & Co. Wilshire-Fairfax Tract Office", "Newmark's Mountain Grown Coffee used Exclusively by the Ambassador Hotel", and "Lassco [...] Hawaii". Miracle Mile was a commercial strip on Wilshire from LaBrea to Fairfax avenues developed in 1921 by realator A.W. Ross who recognized that the automobile would decentralize downtown business.
Type
image
Format
2 photographs : photonegatives, b&w 21 x 26 cm. negatives (photographic) photographs
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