Copyright status unknown. This work may be protected by the U.S. Copyright Law (Title 17, U.S.C.). In addition, its reproduction may be restricted by terms of gift or purchase agreements, donor restrictions, privacy and publicity rights, licensing and trademarks. This work is accessible for purposes of education and research. Transmission or reproduction of works protected by copyright beyond that allowed by fair use requires the written permission of the copyright owners. Works not in the public domain cannot be commercially exploited without permission of the copyright owner. Responsibility for any use rests exclusively with the user. The Fresno Historical Society attempted to find rights owners without success but is eager to hear from them so that we may obtain permission, if needed. Upon request to info@valleyhistory.org, digitized works can be removed from public view if there are rights issues that need to be resolved.
Description
The Way It Is is intended to present the California grower in a manner seldom seen, goiing about the day-to-day business for growing and harvesting, and then marketing the fruits of his labor. This film was one of a series of films produced in the 1960s and 1970s by the Council of California Growers for public education. This film depicts the average California farmer as they struggle with ithe cost-price squeeze, inflation, urbanization, raising taxes, and over-production. Asset Type: Program
Type
moving image
Format
Copy Print Sound Color 16mm film
Form/Genre
Public service announcements (Motion pictures) Documentary films
Fresno City and County Historical Society California Revealed is supported by the U.S. Institute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian.
If you're wondering about permissions and what you can do with this item, a good starting point is the "rights information" on this page. See our terms of use for more tips.
Share your story
Has Calisphere helped you advance your research, complete a project, or find something meaningful? We'd love to hear about it; please send us a message.
