Steven Stralser discusses his book, “MBA in a Day.” He begins by explaining how his book is an overview of the key points that are taught in the best business schools in the country. He describes the critical qualities that a good business should have: leadership, team building, presentation, and negotiation strategies. Stralser recommends that anyone interested in business should read the memoirs of other successful businessmen and adopt their tips and strategies. He also discusses tax audits, locations for negotiations, doing business overseas, and the importance of marketing. He ends the interview by talking about the benefits and disadvantages of online marketing and how businessmen should see marketing as an investment.
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