This project was supported in whole or in part by the U.S. Institute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian Made accessible through a grant from the John Randolph Haynes and Dora Haynes Foundation and Photo Friends
Title supplied by cataloger. In 1948, newspaper columnist Steve Ellingson had an idea. Watching his wife sew one day, he wondered if the concept of sewing patterns could be adapted to woodworking. Why not make full-size, traceable patterns for complex or curved project parts which could take some of the difficulty out of project building? So he drafted the first project and launched U-Bild Woodworking Plans. Ellingson enlisted television stars and other celebrities to help sell his product. Today, more than 60 years later, U-Bild is still selling essentially the same product Ellingson first developed. Photograph caption dated July 23, 1964 reads "A place for everything is encompassed in this attractive wall unit which you may build yourself with Pattern No. 346 for $1 which includes photos, instructions, list of materials required; also available is princess chair Pattern No. 347 for 50 cents, shown above. Write Steve Ellingson, Valley Times TODAY Pattern Dept., P.O. Box 2383, Van Nuys, Calif., 91409."
Type
Image
Format
1 photographic print :b&w ;23 x 18 cm. Photographic prints
U-Bild Inc Women--California--San Fernando Valley Mail-order business--California--San Fernando Valley Business enterprises--California--San Fernando Valley Woodwork--California--San Fernando Valley Shelving (Furniture)--California--San Fernando Valley Plants--California--San Fernando Valley Tables--California--San Fernando Valley Chairs--California--San Fernando Valley Books--California--San Fernando Valley Typewriters--California--San Fernando Valley Periodicals Gestures San Fernando Valley (Calif.) Portrait photographs Valley Times Collection photographs
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